Ideas for Life
it goes by many names:
A flash of insight.
The Eureka moment.
A spark of genius.
The big “Aha!”
It’s the moment when a new idea forms in your head, and
you suddenly see a way to accomplish something meaningful
in your life. All the great minds, all the great leaders, all the
great achievers have had at least one of these moments.
And you can too.
That’s because in recent years, thanks to the modern sci-
ence of the brain, we know enough now about flashes of
insight to take full advantage of this mysterious power of the
That’s what this book is about.
Here I call it the “seventh sense.” You know about your
five senses—smell, taste, touch, sight, and hearing. Scientists