Smart Growth: Building an Enduring Business by Managing the Risks of Growth

Edward D. Hess

eISBN: 9780231521758

2010 (248 pages )

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Download Complete Book Download
(pages 1-248)
Complete Book Download (pages 1-248)

Download Table of Contents
(pages 7-10)
Table of Contents (pages 7-10)

Download Acknowledgments
(pages 11-14)
Acknowledgments (pages 11-14)

Download Smart Growth
(pages 15-24)
Smart Growth (pages 15-24)

Download 1. Defining the Growth Mental Model
(pages 25-44)
1. Defining the Growth Mental Model (pages 25-44)

Download 2. Smooth and Continuous Company Growth
(pages 45-66)
2. Smooth and Continuous Company Growth (pages 45-66)

Download 3. Economics: Theories of Growth
(pages 67-86)
3. Economics: Theories of Growth (pages 67-86)

Download 4. Organizational Design and Strategy
(pages 87-110)
4. Organizational Design and Strategy (pages 87-110)

Download 5. Biology: Theories of Growth
(pages 111-136)
5. Biology: Theories of Growth (pages 111-136)

Download 6. Smart Growth: Authentic Growth
(pages 137-150)
6. Smart Growth: Authentic Growth (pages 137-150)

Download 7. Managing the Risks of Growth: Public Companies
(pages 151-176)
7. Managing the Risks of Growth: Public Companies (pages 151-176)

Download 8. Managing the Risks of Growth: Private Companies
(pages 177-194)
8. Managing the Risks of Growth: Private Companies (pages 177-194)

Download 9. It Is Time for Smart Growth
(pages 195-212)
9. It Is Time for Smart Growth (pages 195-212)

Download Appendix
(pages 213-214)
Appendix (pages 213-214)

Download Bibliography
(pages 215-234)
Bibliography (pages 215-234)

Download Index
(pages 235-248)
Index (pages 235-248)

Smart Growth: Building an Enduring Business by Managing the Risks of Growth

Wall Street believes that all public companies should grow smoothly and continuously, as evidenced by ever-increasing quarterly earnings, and that all companies either "grow or die." Introducing a research-based growth model called "Smart Growth," Edward D. Hess challenges this ethos and its dangerous mentality, which often deters real growth and pressures businesses to create, manufacture, and purchase noncore earnings just to appease Wall Street.

Smart Growth accounts for the complexity of growth from the perspective of organization, process, change, leadership, cognition, risk management, employee engagement, and human dynamics. Authentic growth is much more than a strategy or a desired result. It is a process characterized by complex change, entrepreneurial action, experimental learning, and the management of risk. Hess draws on extensive public and private company research, incorporating case studies of Best Buy, Sysco, UPS, Costco, Starbucks, McDonalds, Coca Cola, Room & Board, Home Depot, Tiffany & Company, P&G, and Jet Blue. With conceptual innovations such as an Authentic Earnings and Growth System framework, a seven-step growth funnel pipeline, a Growth Decision Template, and a Growth Risks Audit, Hess provides a blueprint for an enduring business that strives to be better, rather than simply bigger.

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